Business Development Representative (Employment Agency)

Main Purpose of the Role:
To identify, approach, and secure new employer-clients who need recruitment or staffing services.

Key Duties:

• Research and identify potential client companies.
• Make outbound calls/emails to introduce the agency’s services.
• Set up meetings between employers and branch’s senior consultant(s).
• Maintain and update a client prospect list (CRM).
• Assist in preparing proposals or service presentations.
• Follow up with leads and maintain initial client relationships.
• Gather information on employers’ staffing needs and pass it to the recruitment team.
• Support marketing initiatives (emails, social media outreach, networking events).

Requirements:

• Strong communication and interpersonal skills.
• Basic understanding of recruitment or HR (training can be provided).
• Ability to work with targets and KPIs.
• Good telephone and email etiquette.
• Computer literacy (CRM systems, MS Office, etc.).
• Sales experience is a plus but not mandatory.
  
  

KPIs (Key Performance Indicators):

• Number of employer leads generated.
• Number of appointments/meetings booked.
• Conversion rate from lead → client.
• Revenue secured from new clients (depending on seniority).
• Activity metrics (calls/emails/outreach).